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AUTOMOTIVE SWEDEN
NEWSLETTER
The need for engineering expertise is on the rise
The battle to snare the best students is intensifying, and consulting company Broccoli Engineering has entered the front lines. To make sure the company is able to procure the level of expertise it needs, the student recruiting process begins during freshman year. - "Bringing in interns from Chalmers is something we see as a very important component in our communication with the academic world, the students and our customers. This often results in the students becoming involved in the development of new functions and services, "says Björn Bergholm, President of Broccoli Engineering.
Göteborg-based consulting firm Broccoli Engineering focuses on in-built systems within the automotive industry and has in recent years seen a marked increase in the need for engineering expertise. "We see this as a healthy sign that recovery has begun. The challenge is now to meet this increasing demand for engineering expertise. As I understand it, the next few years will see a shortage of trained engineers," says Karl Malm, Marketing Director at Broccoli Engineering.

At Broccoli Engineering, relationships with different universities throughout the region are considered to be of the utmost importance, with the early establishment of communication between the company, the student and the school a key ingredient. "Our collaboration with the academic world leads to a higher level of quality on our products and students get the chance to work with something that is really in demand on the market," says Bergholm.

 
For students Christoffer Holmström and Martin Persson, this has meant a very interesting internship. For their degree project, they were given the assignment of developing a built-in system that can transfer information at over 50 megabits a second, something comparable to transferring the combined works of Shakespeare - every second. "It was a very exciting assignment. Development company FYI AB wanted to upgrade their McBuster, which is used as a troubleshooting tool in audio communication in vehicles, among other things. They wanted to be able to send more information, more quickly, and our assignment is to make that happen," says intern Christoffer Holmström.
In April 2010, the young men finished their internships and the result was a transfer speed of over 70 Megabits per second - and permanent positions with the company.

 
Robin Johansson
Automotive Sweden

maj 18 2010
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